Dissemination tools for research programmes
Holografika pioneered and advanced a proprietary light-field technology for glasses-free 3D visualization. The 3D display operates without tracking individuals, delivering a uniquely realistic experience that simulates the sensation of looking out of a window. This innovation encompasses real 3D display devices, software applications, cameras and 3D data compression solutions, resulting in a portfolio of patents and trademarks.
The company actively participated in numerous EU research projects within the Framework Programme 7 and Horizon 2020. These initiatives facilitated collaboration among various European companies in the research and development field. I had the opportunity to contribute to these projects by working on their dissemination tools, a task that typically involved designing logos or logotypes, creating microsites and crafting informative flyers.
From OPTintegral EU research project to L3DWALL spinoff
The OPTintegral project was geared towards advancing LED advertising displays and introducing a groundbreaking optical design concept aimed at achieving superior display resolution, cost reduction and energy efficiency. The project materialized into a compact proof-of-concept 3D LED wall. My responsibilities began with designing the project’s logo, and as the prototype came to life I crafted visualizations illustrating the upscaling evolution. Additionally, for the product’s debut at the CEBIT exhibition, I designed a television-sized banner integrating the prototype demonstrating the next step in innovation. I had the privilege of representing the company at the exhibition in Hannover, Germany, marking a significant experience in my career.
As OPTintegral concluded, the company shifted its focus to the next phase and launched the spinoff project, the 3D LED Wall. I took charge of its initial visual communication by designing a simple logotype. I streamlined the title to ‘L3DWALL’ and applied a four-point color gradient overlay for a modern aesthetic. Subsequently, I developed a user-friendly microsite incorporating my visualizations along with updated information.
LiveRay
The LiveRay project created the first integrated light-field camera & light-field display system that enables the direct capturing of 3D light fields with a purpose-built camera, and visualized it in real time on a glasses-free light-field 3D display. In my role, I took on the responsibilities of designing a logo, editing a tri-fold flyer, and creating an informative microsite to effectively communicate the project’s objectives and features.
Medical HoloPlatform
Despite the immense benefits of 3D imaging, such as CBCT, in the medical field the presentation of 3D data on traditional 2D screens poses challenges, potentially leading to misidentification or oversight during patient diagnosis. The Medical HoloPlatform, a Hungarian R&D project, sought to address this issue by developing a holographic platform capable of processing and seamlessly displaying 3D data in real-time, enhancing the accuracy and efficiency of medical diagnostics. For the dissemination of the Medical HoloPlatform project, I was tasked with creating a distinctive logo and a comprehensive microsite.
